My shoe is covered in shit is a phrase that need no longer fill you with disgust. Because Betabrand has gone and purposely covered a shoe in pooh – but happy pooh, so it’s ok.
I’m not one for toilet humour if honest, but everyone’s favourite emoji – second only to the warthog and tempura shrimp – is the perky pooh. And now boys – and girls with big feet – can cover their feet in doo-doo.
Well there you have it.
This is shit worth writing about.