Although at times I resent being accosted by charitable workers outside tube stations in London, and being badgered to give to causes when I already donate to organisations I follow and support, I do admire the UK’s commitment to giving. Not only giving in its literal form, but also in its commitment to finding new new and innovative ways of donating to worth while causes. Take, for example this Sunday’s Charity Fundraising Walk in London. The 10km walk requires no gym gear, but instead a will to shop – sound like your kind of fundraising? Mine too. Yep, for International Children’s Day, Claudia Winkleman is calling on participants to walk 10km between ten of London’s iconic stores to raise money for the Hope and Homes for Children, a charity that works to replace systems reliant on institutional care with services such as fostering, in-country adoption and small family homes that enable children to grow up in families in their own countries.
The walk starts at Fortnum & Mason where walkers will be welcomed with champagne and canapés overseen by top chef Angela Hartnett, before proceeding to Annoushka, Farrow & Ball, Heals, Liberty, a London College of Fashion’s pop up College Shop, Kurt Geiger, Miller Harris and Anya Hindmarch before crossing the finishing line in style at Selfridges. Each store will be providing a unique experience or treat for the participants from mini manicures to make overs, fragrance profiling to colour consultations as well as the opportunity to win exclusive prizes which have been generously donated.
To sign up to the Ten Stores Challenge log onto www.tenstores.com